Creativity Coaching in London and Worldwide
creativity coaching for writers, artists, musicians, entrepreneurs and all creative people
“You can’t use up creativity. The more you use, the more you have.”
— Maya Angelou
in-person in East London UK
online or by phone, anywhere
Creativity Coaching: Coaching for Creative People
Creative work is demanding. Perhaps you’re trying to build a regular creative practice, or making something new and falling short. Or you’ve set out on a major project and feel overwhelmed, disoriented, or unsure where to begin. Maybe your work never meets the high standards you hold yourself to.
Sometimes it’s internal blocks that get in the way: procrastination, fear, or endless research that never quite turns into action. Sometimes it’s external pressures: earning a living, family demands, or the sense that no one around you really gets what you’re trying to do.
By the time you reach your desk (if you reach it) you’re exhausted or demoralised, maybe even bored. It’s hard to continue, harder still to complete. Or perhaps your work is going well, but the rest of your life feels threadbare.
This is where creativity coaching can help.
Creativity coaching is a focused, flexible space that centres your creative work while addressing the emotional, psychological and practical challenges that surround it. It helps you develop a creative practice or work that is both structured and alive. It supports you in identifying what matters most and doing it.
It’s not therapy, and it’s not career advice. It’s something in-between: practical, personal, and future-focused. It helps you keep your creative daimon in view while dealing with the real-world pressures of time, money, and meaning.
While coaching doesn’t hand you ready-made answers, it gives you the clarity, tools and committed support to find your own way forward.

Some Problems Faced By Creative People
One of the core issues for many creatives is isolation. You need solitude to do the work, but also connection to stay human and to keep going.
Other common challenges:
- You struggle to articulate your creative needs and values. When you do, people don’t understand.
- Your work isn’t taken seriously by those around you.
- You can’t find the kind of support or mentorship you’re looking for.
- You feel anxious, flat or blocked and your work dries up.
- Your output never matches the quality of your inner vision.
- You feel like a failure. Or a fraud.
- You’ve got another day job that takes all your energy and leaves none for what you’re creating.
How Can Creativity Coaching Help?
A creativity coach is someone who’s in your corner. Someone who understands the specific friction points of a creative life and works with you to navigate them, whether that’s finishing a novel, preparing for a show, creating a business or rebuilding after a fallow spell.
Coaching can:
- Provide guidance and intelligent support.
- Help you cut through distractions and fear to focus on what matters now, whether that’s a consistent practice or a deeper shift in self-worth.
- Offer new perspectives on issues you’re too close to see clearly.
- Address the emotional or psychological patterns behind procrastination or burnout.
- Build your resilience in the face of criticism, delay or rejection.
- Help you refocus when you lose momentum midway through a project.
- Keep you grounded when your ideas are soaring but your hands are empty.
- Support you to create clear, practical goals for your work.
- Help you build a network of peers or collaborators.
- Explore both the strategy and the psychology behind sharing your work.
- Work with you to build a creative life that is not only sustainable, but satisfying.
This Isn’t About Conforming
Yes, we may well explore the fears, beliefs or patterns that hold you back. But the aim isn’t to ‘fix’ you, it’s to support your work. You don’t need to become someone else to be creative. You need to become more fully yourself.
Some of the best art is made by people who felt broken, behind, or unqualified. They created anyway. Not because they waited until they had their life in order, but because they learned how to work with what they had and to keep going.
Creativity coaching helps you do that: to organise your inner and outer life in ways that serve your creativity.
What It Comes Down To
- If you go green with envy when you see other creatives thriving
- If your days blur into work-home-eat-sleep with no space to make what matters
- If you ask yourself Where did the magic go?
- If you can’t commit, choose, or follow through
- If you think you’re too young, too old, too late—or too far gone
- If you feel like everyone else got the map, and you’re still guessing
Now is a good time to do something about it.